Introducing our first-of-its-kind subscription service curated by wine’s shining stars.
The #LIQUIDSOCIAL Cybercellar Wine Club is a far cry from your run-of-the-mill wine club. What sets us apart from other offerings is that each month’s packs are curated by a different wine personality. Customers can expect packs curated by likes of sommeliers, winemakers and well-respected wine personalities. Each month the curator will hand pick a selection of exciting, provocative choices for #LIQUIDSOCIAL subscribers to explore at their leisure.
Introducing a world of options
Each month, three #LIQUIDSOCIAL Cybercellar Wine Club pack options are available to subscribers. Containing 6 wines each, subscribers can choose between our Discovery (R650), Explorer (R1000) or Elite (R1800) packs. And delivery is FREE! Subscribers can also choose whether they want to receive a monthly or quarterly selection of only red wines, only white, or if they would like to receive a case containing both.
To add to the intrigue, there is no way of knowing what’s in the box until you open it – besides knowing that it will contain red, white or mixed wines, according to your chosen preference.
Introducing your curator
The inaugural September packs are curated by Tinashe Nyamudoka of The Test Kitchen. Of his selection he says, “I’ve curated a selection of wines which I personally enjoy for different occasions. Whether it’s an everyday wine for the casual sipper, an unusual varietal for the curious explorer, or a fine wine to pair with a meal, customers will find it in the selection I’ve put together.”
The curator’s role does not end with the compilation of the packs; they are also available for scheduled “tweet-ups”, where subscribers will have the opportunity to connect and ask questions.
A word from our CEO
Our CEO, AJ Nel, says that subscribers can look forward to the same great service and user-friendly experience they have come to expect from Cybercellar. Afterall, the name inherently embodies what the movement is all about. In his own words; “Wine is both social and a conversation-starter. And like liquid, members can expect our offering to keep evolving, shifting and improving to meet their changing needs and desires.”
To sign up to #LIQUIDSOCIAL, click on the link on our home page. Find it here!